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Selected work / Two considered projects

The thinking
behind the words.

Different businesses. The same careful attention. A look at the questions, choices and sentences behind the finished work.

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Stillday project website and identity presentation

Stillday

A quieter kind
of launch.

An independent furniture maker needed a first website that explained the care behind its pieces.

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Website copy & launch messagingJune 2026
Common Acre project website and identity presentation

Common Acre

A name. A voice.
A firmer footing.

A growing garden practice had outgrown its old words. We made space for a clearer offer and a voice that sounds like the people doing the work.

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Brand voice & website copyMarch 2026

The part you don’t see

The work starts
with listening.

A good sentence usually starts with a better question.

Before the headlines, there are conversations, research and a fair few things crossed out. These case studies show that work as well as the final words.

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Your next project

Your story could
be next.

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