Lilt Radio

The brief

Community radio that feels like a record handed to you by a friend. The station had 24 volunteer hosts, a lot of good shows and no shared home that did them justice.

What we did

• IdentityA wordmark with a sound-wave rhythm, a bright palette and room for each host to add a little of their own.
• WebsiteAn easy-to-read schedule, one page per show and a homepage that opens on what is on now.
• ArchiveA custom programme archive, so every episode from every host is searchable in one place.

The result

Two hundred and forty shows now sit in one searchable archive. The hosts kept their differences; the listeners get one place to find them.

“It sounds like us, and it finally finds things people want to hear.”

Felix Orr, station director