{
  "schemaVersion": 2,
  "name": "Wick",
  "slug": "wick",
  "description": "A small-batch candle and body-care shop on a tinted grey-green ground, with black label boxes, small-caps printed labels, amber glass jars and a shelf-and-enquiry shop that never takes payment.",
  "audience": ["candle maker", "soap maker", "apothecary", "small-batch body care"],
  "category": "Shops & makers",
  "job": "shops",
  "categoryId": "maker",
  "alsoFits": ["candles", "soap", "apothecary", "body care", "gift shop"],
  "direction": "Grey-green label print: black label boxes, small caps, amber glass",
  "mood": ["light", "bold", "modern"],
  "schemaOrg": "Store",
  "palette": {
    "--bg": "#D3DAD0",
    "--bg-2": "#C0CABC",
    "--ink": "#121411",
    "--paper": "#EDF0E8",
    "--amber": "#C4862F"
  },
  "fonts": ["Archivo", "Instrument Sans"],
  "pages": [
    {"path": "index.html", "label": "Home", "purpose": "Hero label box, spec ledger, three products on the shelf, how a batch is made, a regular's quote and the enquiry band"},
    {"path": "shop.html", "label": "Shop", "purpose": "Product showcase with a candle and body-care filter, and an inert enquiry form (no checkout)"},
    {"path": "scents.html", "label": "Scent notes", "purpose": "Top, heart and base notes per scent, with burn time and where each works best"},
    {"path": "ingredients.html", "label": "Ingredients", "purpose": "Wax, wick, glass, fragrance list on request and soap ingredients with allergen note"},
    {"path": "gifting.html", "label": "Gifting", "purpose": "Gift sets with prices, notice periods, collection and card options, and a gift-set enquiry band"},
    {"path": "stockists.html", "label": "Stockists", "purpose": "Stockist list with addresses and phone numbers, a map illustration and the wholesale enquiry form"}
  ],
  "slots": [
    {"id": "enquiry", "kind": "form", "page": "shop.html", "fallback": "mailto"},
    {"id": "wholesale", "kind": "form", "page": "stockists.html", "fallback": "mailto"}
  ],
  "facts": [
    "name",
    "address",
    "phone",
    "email",
    "hours",
    "product names, scent notes, sizes and prices",
    "wax, wick and fragrance list",
    "allergen notes for body care",
    "stockist names, addresses and phone numbers",
    "gift set contents and prices",
    "collection and postage options",
    "social URL"
  ],
  "interview": [
    "What is the candle and body-care business called, and where is the studio?",
    "What are the studio shop hours, and what phone number should customers call?",
    "Which candles, tins and soaps are on the shelf now, with their scents and prices?",
    "Which shops stock your range, and which address and phone number should each one show?",
    "Do you offer gift sets, and what goes in each one?",
    "Who should receive enquiry and wholesale emails?"
  ],
  "customise": {
    "strings": [
      "Replace every data-pl-fill fact: business name, address, phone, email, hours, product names, scent notes, prices, stockists and the review.",
      "Keep the business name, full address and phone identical in the footer, the Store JSON-LD and the Directions link.",
      "Replace the example.com Instagram and wholesale links with the owner's real links.",
      "Scent notes and the wax and fragrance list must match what is in the jars before publishing."
    ],
    "colours": "Edit the commented :root tokens at the start of styles.css; keep text contrast at 4.5:1 on the ground.",
    "fonts": "Archivo (500, 800) and Instrument Sans (400, 600): four files. Edit the Google Fonts link in every HTML head and the two font tokens in styles.css.",
    "sections": "All pages share the header, footer and mobile Call / Enquire / Directions bar. Keep one primary enquiry CTA in the first screen and at the end of each page. Forms stay inert until a real Forms plugin is connected; the enquiry and wholesale slots keep a working mailto fallback.",
    "images": "Replace art/hero-jars.svg with a landscape 1600×1000 photo of the candles, and each product frame (jar-ember.svg, jar-fennel.svg, tin-cedar.svg, soap-oat.svg) with a square 1200×1200 photo. Replace botanicals.svg, gift-box.svg and map.svg with landscape photos of the same size. WebP under 300 KB each. Preserve width, height, alt and data-pl-photo. Pipeline generates og.png and apple-touch-icon.png."
  },
  "updated": "2026-10-12",
  "files": [
    "index.html",
    "shop.html",
    "scents.html",
    "ingredients.html",
    "gifting.html",
    "stockists.html",
    "404.html",
    "privacy.html",
    "styles.css",
    "script.js",
    "favicon.svg",
    "og.png",
    "apple-touch-icon.png",
    "art/hero-jars.svg",
    "art/jar-ember.svg",
    "art/jar-fennel.svg",
    "art/tin-cedar.svg",
    "art/soap-oat.svg",
    "art/botanicals.svg",
    "art/map.svg",
    "art/gift-box.svg"
  ]
}