{
  "schemaVersion": 2,
  "name": "Reel",
  "slug": "reel",
  "description": "A filmmaker's showreel: pure black, letterboxed frames that open as they scroll, a burn-in timecode and one record-red accent.",
  "audience": ["filmmaker", "documentary director", "video producer", "cinematographer"],
  "category": "Portfolio",
  "job": "freelance",
  "categoryId": "photographer",
  "alsoFits": ["director", "cinematographer", "video producer", "motion designer"],
  "direction": "Pure black showreel: letterboxed frames, burn-in timecode, condensed caps and one record-red accent",
  "mood": ["dark", "bold", "modern"],
  "schemaOrg": "ProfessionalService",
  "palette": {"--bg": "#000000", "--ink": "#F4F4F4", "--muted": "#A6A6A6", "--line": "#2E2E2E", "--rec": "#FF2B1F"},
  "fonts": ["Anton", "Barlow"],
  "files": [
    "index.html", "work.html", "case-long-tide.html", "case-ninety-covers.html", "services.html", "contact.html",
    "404.html", "privacy.html", "styles.css", "script.js", "favicon.svg", "og.png", "apple-touch-icon.png",
    "art/still-tide.svg", "art/still-kitchen.svg", "art/still-harbour.svg", "art/still-field.svg", "art/director.svg"
  ],
  "pages": [
    {"path": "index.html", "label": "Showreel", "purpose": "Letterboxed showreel player with chapters and timecode, selected films, how a film gets made, a quote, the director and a booking CTA"},
    {"path": "work.html", "label": "Work", "purpose": "Edit list: every film in reel order with client, role, runtime and a link to each case study"},
    {"path": "services.html", "label": "Services", "purpose": "Rate card with dotted leaders, what is included and what is quoted separately"},
    {"path": "contact.html", "label": "Contact", "purpose": "Enquiry brief form slot with a mailto and phone fallback, and a checklist of what helps a quote"},
    {"path": "case-long-tide.html", "label": "Case: The Long Tide", "purpose": "Documentary case study: brief, credits, contact sheet and result"},
    {"path": "case-ninety-covers.html", "label": "Case: Ninety Covers", "purpose": "Brand film case study with a tall still, shot coverage list and result"}
  ],
  "slots": [{"id": "enquiry", "kind": "form", "page": "contact.html", "fallback": "mailto"}],
  "facts": ["name", "address", "phone", "email", "hours", "client names", "crew names", "film titles and runtimes", "rates", "reviews"],
  "interview": [
    "What is your name or studio name, and where are you based?",
    "What do you make most: documentaries, brand films, showreels or event coverage?",
    "Which three to six films should go in the edit list, with clients and runtimes?",
    "What do your day rates and package prices look like?",
    "Who shoots, edits and grades on your films?",
    "What is your phone number and the email address enquiries should go to?"
  ],
  "customise": {
    "strings": ["Studio name 'Tern Street Pictures' in <title>, header, footer and JSON-LD", "Director 'Yewande Adeyemi', crew, client names and film titles in index, work and case pages", "Rates in services.html", "Address, phone and email in footer, contact.html and JSON-LD"],
    "colours": "Edit the :root tokens at the top of styles.css; --rec is the one accent",
    "fonts": "Change the Google Fonts <link> in index.html and the other pages, and --font-display and --font-body",
    "sections": "The showreel chapters are the four <li> items in index.html; each links to a case study or to a row in work.html",
    "images": "Replace art/*.svg with stills at 2.39:1 (1600x670 or larger) and the director portrait at 4:5 (800x1000); WebP under 300 KB"
  },
  "updated": "2026-10-12"
}